Hyper Personalization
aiUseful writing tells people (including, possibly most importantly you) something true and important that they didn’t already know in a way that leaves no doubt. And Everyone is different. So how to do both?
TL;DR:
- Free intelligence, aka AI, un-locks hyper-personalization
- Into the physical world: When AI has cameras:
- Into the emotional world
- General
- Why do we like personalization
- Personal Trainer
- Personal Chefs
- TV Channels
- How many flavors of icecream
- How many channels
- It’s a matter of degree
- Like a fish in water it’s everywhere
- Hyper-personalization can go into dimensions you weren’t thinking.
- From high price, to low price
- From pre-manufactured to on-demand
- From discrete to continuous
- Dimensions on which to personalize
- Impact on economy
- From discovery to creation
- Hyper-personalization to your group or tribe
- Downside of hyper personalization
General
Why do we like personalization
Personal Trainer
Personal Chefs
TV Channels
- 1 TV Channel
- 30 TV Channel
- 300 TV Channels
- 1000 YouTube Channels
- 1000000 YouTube Shorts/TikToks (Are there)
- On Demand Content
How many flavors of icecream
How many channels
It’s a matter of degree
Like a fish in water it’s everywhere
Hyper-personalization can go into dimensions you weren’t thinking.
- Not only can you personalize “thoughts and ideas” you can personalize into images, videos and songs!
From high price, to low price
From pre-manufactured to on-demand
From discrete to continuous
Your AI Second Brain — The Ultimate Personalization
The most powerful form of hyper-personalization isn’t a product customized for you — it’s an AI second brain that knows your entire context: what you’ve read, what you’ve written, your health data, your goals, your patterns. When AI has that depth of context, everything it does for you becomes hyper-personalized by default. Your life coach knows your actual struggles. Your reading assistant knows your taste. Your coding assistant knows your codebase and conventions. The second brain is the foundation layer that makes all other personalization possible.
Dimensions on which to personalize
Impact on economy
From discovery to creation
- AI can help you find what you like
- E.g. Find movies I’m gonna like from the list
- AI can then create it
- Create a song from your eulogy
Hyper-personalization to your group or tribe
-
Doesn’t have to hyper-personalize to you, can be for you and your partner
Downside of hyper personalization
We want shared experiences
- There is something wonderful about everyone knowing the same thing.
- Like when someone gives you a quote from a movie that you know and enjoy.
Choice Paralysis
- Too many choices is miserable.